I run AlignmentSEO on my own, out of Grosse Pointe. When you hire me, I'm the one designing your site, claiming your Google profile, writing your report and answering your email.
There's no team behind me and nothing goes to a contractor. That's a deliberate limit on how big this gets, and it's the entire reason it works the way it does.
My background is hospitality — businesses where the whole thing rests on how someone is treated in the twenty minutes they're in front of you, and where a bad review on a Saturday is a real problem by Monday.
That turns out to matter more than it sounds like it should.
Someone who only knows the technical side sees a Google Business Profile as a set of fields to fill in. I see the moment a customer opens it at six o'clock, can't find the hours, and calls somewhere else. Someone who only knows the technical side recommends "a review generation strategy." I know that asking for a review fails on a busy Friday unless it takes ten seconds and doesn't feel like begging.
Customers don't leak out of businesses through spreadsheets. They leak out through small friction — a wrong hour, an unanswered review, a menu that opens sideways, a booking link that doesn't work on a phone, a listing that makes a fifteen-year-old business look like it might have closed.
I notice those because I've stood in businesses where they cost real money.
Two things decide whether a local business gets chosen, and they're the two I work on every day.
Your website. Not how it looks in a portfolio — how it works for someone standing outside your door on a phone, trying to find out if you're open. I design and rebuild sites so the four or five things people actually come for are one tap away and work the first time.
Your Google Business Profile. The thing most people see before they ever reach your website. Categories, services, hours, photos, reviews, and the dozens of small consistency details that decide whether it gets shown at all.
And then the connection between them, which is where most of the loss actually happens: someone finds you on Google, taps through, and the site doesn't answer the question they arrived with.
That's a narrow specialisation on purpose. I don't run ads and I don't manage social accounts. The businesses I work with aren't short of marketing options — they're losing customers on two specific surfaces nobody has looked at properly.
Not publishable as written. Analytics source and exact reporting dates unconfirmed, and Bohemia's written permission is outstanding. Figures are placeholders for layout only.
Bohemia Detroit relaunched on a new domain in July 2026 with a website and customer journey I rebuilt from the ground up. [Opening-period traffic figures, reporting dates and analytics source to be confirmed before publication.]
Bohemia already had demand and an established Google profile, and I'm not going to tell you I created either. What I did was make sure the people already looking had somewhere worth landing.
I check everything myself. Automated tools are confidently wrong about local search more often than the industry admits. I've watched a data feed report a business's position on the map incorrectly, and the finding reverse completely the moment I looked at it live. So nothing goes into a report or a proposal until I've seen it myself, the way your customer would.
I translate. You shouldn't have to learn what structured data is in order to make a decision about your own business. My job is to tell you what's happening in words you'd use yourself — "Google is showing three different versions of your hours," not jargon.
I tell you what I'm not doing. Every job has a written scope and a written list of what's excluded. Surprises in this line of work are almost always bad ones.
You keep everything. Every account is created in your name. The domain, the site, the listing, the data — yours, including if you and I stop working together.
Metro Detroit, weighted to the east side — Grosse Pointe and the Farms, the Park, the Woods and the Shores, plus St. Clair Shores, Harper Woods, Eastpointe, Detroit, and out through Roseville, Warren and Macomb.
Local matters here in a practical way rather than a sentimental one. I can drive to you. I've looked at the businesses you're competing with for the same map positions. And when the place three blocks away changes something, I'm close enough to notice.
This kind of work rewards attention, and attention doesn't scale. Past a certain point it turns into a queue with my name on it, which is exactly the thing I'd be asking you to hire me instead of.
So the roster stays small on purpose. It means I sometimes can't start immediately, and it means the person you spoke to is the person who shows up.
If you'd rather see something before you talk to anyone, ask for a free visibility review — I'll look at your business and write you back, and it costs nothing.
If you'd rather just talk, email me and we'll talk.
